For this project we had to pick a micro-brewery from a hat to rebrand, I picked Flying Fish Brewing Co. After picking a beer brand we then had to do diligence and figure out a way to make the brand even better. We had to define a specific target audience to market the craft beer brand towards and redesign its logo and packaging. This included a beer bottle label, a six-pack, a coaster, and a poster.
Destinee Cosmetics Brand Guide
For this project we had to make up a brand of our own and design a booklet explaining the brand. I decided to invent a cosmetics line using my name: Destinee Cosmetics. After deciding I was going to invent a makeup and beauty line, I had to figure out who I wanted my target audience to be and design a logo.
[Read more…] about Destinee Cosmetics: Conceptual Makeup Brand
These were not a school project. In my free time, I enjoy drawing and have always wanted to digitally illustrate, so I created these mini food graphics. All of the graphics shown above all show a very similar style: simple and minimalistic. They’re also all flat, yet playful in color and design, too. These were all created in Adobe Illustrator.
https://www.pinterest.com/ddesousa0553/food-inspo/
The purpose of this assignment was to pick 4 out of the 50 states and design a poster for each of them. The states I chose were Hawaii, Rhode Island, Vermont, and Alaska. I decided to design these posters with a very organic and imperfect look by using the pen tool, hence the white spacing in between each element. [Read more…] about State Posters
In quarter 5 of my Associate’s degree, I had to design a brand name and logo and then design a pasta box for the brand. I came up with a brand called “Lotsa Pasta”. I also wanted to incorporate a charity with the pasta brand so I picked “Locks of Love“. My target audience for this brand was directed towards kids and females who want to help a good cause.
One of the first steps I took in creating a logo for this brand was experimenting in Adobe Illustrator with various types of fonts. Then I incorporated a heart I illustrated in between the words “Lotsa Pasta” to make the brand more “warm” feeling. [Read more…] about Lotsa Pasta